| Dates: | September 25, 2008 | ||||||||||||||||||
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| Times: | 8:00 AM - 12:00 PM | ||||||||||||||||||
| Location: | The Ritz Carlton, 10 Avery Street, Boston | ||||||||||||||||||
| Event Type: | BIMA Event | ||||||||||||||||||
| Event Sponsor: | Presenting Sponsor: Event Sponsors: Event Partners: |
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| Description: |
Click here to read more about the presentations! Featured Speakers: Shar VanBoskirk, Principal Analyst at Forrester (moderator); Nick Johnson, VP Digital Media Sales, NBC Universal (opening remarks) In the ever-changing and increasingly fragmented media environment, marketers must develop multi-platform advertising strategies to effectively reach their target markets. The BIMA Cross Media Forum was created to bring together leading agencies, marketers and publishers to have an open dialogue on the challenges, successes and realities of executing across multi-media platforms. Now in its fourth year, this half day forum will offer actionable, solution-oriented recommendations for planning, creating, implementing and measuring successful cross media programs. Click on the link above for more information about the following agenda:
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| Fees: | Members: free Non-members: $50 | ||||||||||||||||||
| Registration: | Deadline: September 24, 2008 at 12:00 PM |
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