
| Dates: | December 05, 2006 |
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| Times: | 8:00 AM - 10:00 AM |
| Location: | Kirkpatrick & Lockhart Nicholson Graham LLP, State Street Financial Ctr, One Lincoln Street, Boston |
| Description: |
This event is limited to Presidents, CEOs, General Counsel, Marketing and IT executives/Managers. Speakers: David J. Byer, Partner, Intellectual Property practice, Kirkpatrick & Lockhart Nicholson Graham LLP; Deborah J. Peckham, Partner, Intellectual Property practice, Kirkpatrick & Lockhart Nicholson Graham LLP; Rick Webb, Chief Operating Officer, The Barbarian Group Location/Directions: Kirkpatrick & Lockhart Nicholson Graham LLP In today's marketing-saturated web-world, companies employ constantly evolving techniques including user-generated, sweepstakes, search optimized and viral marketing to grab potential clients' attention. Well produced and presented marketing campaigns can engage your site visitors, create a deeper relationship with customers and convert the lead to a client. However, a great marketing campaign can quickly turn into a disaster if you are not aware of the legal issues surrounding online marketing. Know the rules before you build your marketing strategy. This program is complimentary for MITX members and non-members, however seating is limited so register today!
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| Fees: | Members: free Non-members: free |
| Registration: | Deadline: December 1, 2006 at 2:00 PM |